Propspect is our flagship — and the clearest proof of what "own your system" actually looks like. We designed, built and run it ourselves for commercial property brokers who were trying to run a whole business across a pile of tools that never spoke to each other.
The problem: a brokerage held together with duct tape
Commercial brokers were juggling everything across separate apps — a spreadsheet for listings, a CRM (or a notebook) for clients, marketing cobbled together by hand in email and design tools, and enquiries scattered across inboxes. Nothing was connected. Deals slipped through the cracks, the same details got re-typed five times, and hours disappeared into admin instead of closing.
The way commercial property is changing, the way brokers work should too.
What we built: one system, end to end
Instead of another app to add to the pile, we built one system that runs a brokerage from listing to close — everything in one place, on one login, owned outright:
- Listings & stock — manage every property in one place, not a spreadsheet.
- CRM & deal pipeline — clients, contacts and every deal from lead to signed.
- Marketing, generated — on-brand brochures, social posts, email and video in a click, straight from the listing.
- Lead generation & tracking — capture enquiries and follow them up without losing a single one.
The result
Brokers spend less time on admin and more time closing. One place for stock, clients and marketing — no more re-typing, no more lost leads, no more ten subscriptions bolted together. And because Propspect is a system, not a stack, it keeps growing with the business rather than being replaced by it.
More deals. Less admin.
Here's the story, in Propspect's own words: